
Introduction
Every month, dozens—sometimes hundreds—of titles disappear from Netflix and Prime Video. While new shows and movies grab headlines, what often goes unnoticed is what gets removed. For content strategists, media buyers, and competitive analysts, tracking content churn is critical.
With licensing agreements expiring and regional catalog changes, OTT libraries are in constant rotation. This is where OTT Scrape steps in — enabling precise, real-time OTT churn analysis and monthly Netflix & Prime Video content scraping for monitoring removals across regions.
Why Content Removal Tracking Is a Must-Have

1. Short Licensing Windows
Most third-party movies and series appear on OTTs like Netflix or Prime for a limited time — often 30 to 90 days. Missing this exit window can affect acquisition timing or marketing decisions.
2. OTT Churn Analysis for Viewer Retention
Frequent removals directly impact viewer satisfaction and churn rate. Knowing which shows are exiting helps media planners suggest alternatives or upsell replacements.
3. Competitor Catalog Comparison
Platforms closely watch what each other is losing or acquiring. Scraping exit data can power reverse-engineered licensing timelines.
Key Features of OTT Scrape for Content Rotation
Feature | Description |
---|---|
Monthly Content Diff Engine | Tracks adds vs removals by title and date |
Platform Support | Netflix, Prime Video (country-specific) |
Genre & Language Filters | Breakdown exits by genre and region |
Duration Tracking | How long a title stayed before removal |
Licensing Pattern Detection | Identify content partners and recurring exit cycles |
Sample Scraped Data – June 2025
json
CopyEdit
[
{
"platform": "Netflix",
"title": "The Dark Knight",
"genre": "Action",
"region": "USA",
"removed_date": "2025-06-15",
"available_since": "2024-12-15",
"duration_months": 6
},
{
"platform": "Prime Video",
"title": "La La Land",
"genre": "Musical, Drama",
"region": "India",
"removed_date": "2025-06-01",
"available_since": "2023-06-01",
"duration_months": 24
}
]
SEO Keywords Used:

- OTT churn analysis
- Netflix removals
- Prime Video content scraping
- Content expiration tracker
- OTT content library rotation
Metrics You Can Track with OTT Scrape
Metric | Use Case |
---|---|
Title Exit Date | Create alerts before removal |
Content Duration | Measure how long titles stay on platform |
Frequency of Publisher Exits | Detect patterns with specific studios |
Region-wise Availability | Know where a title was removed vs still available |
Genre Impact Analysis | Identify which genres are most frequently rotated |
How Different Teams Benefit
Stakeholder | How They Use the Data |
---|---|
OTT Content Teams | Anticipate expirations to fill content gaps |
Media Analysts | Perform OTT churn analysis and model user behavior |
Content Aggregators | Adjust content discovery tools based on removals |
Licensing Managers | Prepare negotiations with studios based on past cycles |
UX/Product Teams | Auto-recommend replacements when content is leaving |
Regional Case Study: USA vs India (May–June 2025)
Platform | Title | Country | Removed Date | Stay Duration |
---|---|---|---|---|
Netflix | Breaking Bad | USA | 2025-05-30 | 5 years |
Netflix | Peaky Blinders | India | 2025-06-10 | 3 years |
Prime Video | Parasite | USA | 2025-06-01 | 1 year |
Prime Video | Joker | India | 2025-05-28 | 6 months |
This analysis helps show how region-specific contracts affect global availability — and why tracking by geography is essential.
OTT Scrape's Technical Approach
Challenge | OTT Scrape's Solution |
---|---|
Hidden Removal Dates | Daily scraping + diff comparison of catalog lists |
Geo-blocked Content | Proxy rotation by country |
JavaScript-heavy UI | Headless browser scraping (Playwright/Puppeteer) |
Multilingual Titles | NLP-powered standardization & tagging |
Volume of Content | Scalable pipelines with automated flagging |
Use OTT Scrape to Answer Critical Questions

- What’s leaving Netflix next week in the UK?
- How long do Oscar-winning titles stay live on Prime?
- Which genres are being reduced the most this quarter?
- Which studio’s content exits most frequently?
Visualization Dashboard Includes:

- Content departure calendars
- Exit frequency by platform and genre
- Publisher-wise rotation cycle heatmaps
- Watchlist alerts for expiring content
- Country-specific Top 10 exits monthly
Monthly Report Format by OTT Scrape
Report: Netflix + Prime Video Removals – June 2025
Platform | Title | Country | Exit Date | Days on Platform |
---|---|---|---|---|
Netflix | Mindhunter | USA | 2025-06-12 | 730 |
Prime | The Intern | UK | 2025-06-20 | 365 |
Netflix | The Good Doctor | India | 2025-06-07 | 210 |
➡ Delivered in PDF, CSV, or API feed format.
Competitive Advantage for OTT Strategy Teams

- Alert Users Proactively: Auto-notify users 3–7 days before a title expires
- Reverse-Engineer Licensing Timelines: Understand the lifecycle of a studio’s content
- Fill Gaps with Originals: Plan Originals around major third-party exits
- Retarget Viewers: Offer alternatives as content exits to reduce churn
Integration Options

- REST API Access
- Scheduled CSV / Excel Delivery
- Google Sheets Sync
- Power BI / Looker Dashboard Plugin
- Email Alerts + Slack Notifications
Final Thoughts
In the content economy, what leaves a platform is just as important as what launches. Monthly OTT content rotation analysis is now a core metric for studios, platforms, and streaming consultants.
With OTT Scrape, you don’t have to guess. You’ll know exactly what left, when, where, and why—turning catalog churn into strategic action.
Our office info
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